Category: Local SEO

If there is one thing Google is really good at, it’s releasing updates. Whether it’s the search engine or other Google products, an update is always around the corner. On November 4th, 2021, Google announced an update about Google My Business, changing its name to ‘Google Business Profile.’ It also allowed users to claim and

This post will walk you through all the updates of Google My Business starting from 2014 to the most recent ones. If you want to quickly navigate to the updates of a particular year, just click on the desired year below. Table of Content 2021 2020 2019 2018 2017 2016 2015 2014 What is Google

Local SEO involves many, many different moving parts. In this post, we want to focus on one extremely important component in every local SEO campaign: the homepage. Your homepage is the nucleus of your online marketing activity. For companies that operate on a regional level, the homepage is the digital foundation of the business. To

Your Google My Business – or just GMB – page is one of the key pieces to the local SEO puzzle, and one could argue that it is one of the most powerful marketing tools that is available for every type of company. A GMB account makes it much easier for Google’s algorithm to “understand”

Since restaurants are one of the few businesses these days that do not operate primarily through e-commerce, they often overlook the importance of their website and SEO practices. However, on Google, the query “food near me” is one of the most popular – and 84% of people have admitted to entering in this search. Furthermore,

One of the biggest challenges for small, local businesses are connecting to niche audiences without the luxury of a massive marketing budget. The good news is this is far from impossible. In many cases, a killer strategy can trump a deep pocketbook. Perhaps the strongest weapons for this “David versus Goliath” situation are local SEO